UNICEF Goodwill Ambassador David Beckham meets young children at a kindergarten in Shanghai, China

02 April 2019
UNICEF Goodwill Ambassador and Global Icon David Beckham takes a selfie with a group of children during a visit to Xianghuaqiao Kindergarten on the outskirts of Shanghai, China, on 27th March 2019.
UNICEF/China/2019/Ma Yuyuan
UNICEF Goodwill Ambassador and Global Icon David Beckham takes a selfie with a group of children during a visit to Xianghuaqiao Kindergarten on the outskirts of Shanghai, China, on 27th March 2019.

SHANGHAI, 2 April 2019 – Global Icon and father-of-four David Beckham met with pre-school children on a visit to a kindergarten supporting migrant families in Shanghai last week, on his first official visit to China as a UNICEF Goodwill Ambassador.

During his visit, Beckham joined young children in their play and early learning activities at the Xianghuaqiao Kindergarten; and spoke with parents who have migrated to Shanghai in search of better employment and more opportunities for their families.

The kindergarten is one of seven of its kind where UNICEF is piloting a new project that uses play to strengthen the confidence and social skills of pre-school children aged between 3 and 6 years old who have been affected by migration. The Play for Resilience project is centred around creating a safe, inclusive, child-friendly, and stimulating environment for children.

“When young children play and learn in a safe environment it gives them the positive experiences they need for healthy development,” said UNICEF Goodwill Ambassador David Beckham during his visit. “Through my work with UNICEF, I've learnt how children – especially those affected by migration – benefit from quality early childhood education. It gives them a solid foundation, boosts their confidence and helps them make new friends.”

China's economic reform and growth has been accompanied by an increase in migration within the country. It is estimated that over 240 million people have migrated domestically.  Many families are left with a hard decision between migrating with their children or leaving them behind in rural areas. It is estimated that nearly 69 million children have been left behind, and 34 million children have migrated nationwide. One out of every five children in urban areas is a migrant child.

Migrant workers who make the hard decision to leave their children behind often do so to earn money and make a better life for their families. Quality, affordable kindergartens could help keep migrant families together, as they provide quality childcare and early learning support for the children.

UNICEF works closely with the government and other partners to provide families in China equal access to basic services, especially the most disadvantaged and hardest-to-reach. Every child needs access to good quality public services to fulfil their potential, thrive and ultimately make the biggest possible contribution to their societies.

“It's been amazing to see these young children enjoying the chance to play and learn together. They have big dreams and these positive early experiences will help to unlock their incredible potential in the future,” said Beckham. “I hope there will be more places like Xianghuaqiao Kindergarten to offer this learning support to every child in China.”

Since his appointment as a UNICEF Goodwill Ambassador in 2005, David Beckham has demonstrated a deep personal commitment to speak out on behalf of the world's most vulnerable children. Over the past 14 years, Beckham has travelled extensively to meet children across the world, and see UNICEF's work on the ground. In 2015, he founded 7: The David Beckham UNICEF Fund to help children, especially girls, unlock their incredible potential.

Media contacts

Sonia Yeo
Chief of Communication and Advocacy
UNICEF China
Tel: +86-10-8531-2610
Liu Li
Communication Specialist
UNICEF China
Tel: +86-10-85312612

About UNICEF

UNICEF works in some of the world's toughest places, to reach the world's most disadvantaged children. Across 190 countries and territories, we work for every child, everywhere, to build a better world for everyone. 

Visit UNICEF Global website: www.unicef.org
Visit UNICEF China website: www.unicef.cn
Follow us on Sina Weibo: http://weibo.com/unicefchina
Tencent Weibo: http://t.qq.com/unicef
Wechat: unicefchina